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Santa Fe
Media
Meow Wolf
201
Employees
April 10, 2020
June 19, 2024

Meow Wolf Layoffs: What Happened & Why?

In April 2020, Meow Wolf, an influential arts and entertainment company known for its immersive experiences, faced significant challenges due to the COVID-19 pandemic. This led to the layoff of 201 employees and an additional 56 placed on furlough across all locations. In this article, we'll discuss the reasons behind these layoffs, their impact, and the future outlook for the company.

Why did Meow Wolf have layoffs?

The layoffs at Meow Wolf were primarily due to the devastating economic impact of the COVID-19 pandemic, including closures, cancellations, and the statewide stay-at-home order. The company's leadership, including Jim Ward, Ali Rubenstein, and Carl Christensen, communicated the difficult decision through an email to staff, emphasizing the uncertainty of recovery time and the need to position the company for future success. The decision to lay off a significant portion of the staff and furlough additional employees was part of re-evaluating all operations to ensure the company's survival and future success.

The layoffs reference the economic downturn caused by COVID-19, including a significant increase in unemployment claims in New Mexico. Laid-off employees were provided with generous financial severance packages and months of support, including assistance with filing for unemployment benefits.

Financial Impact and Future Directions

The financial implications of the layoffs on Meow Wolf include the short-term costs of providing generous financial severance packages to the laid-off employees. In the long term, these actions aim to help the company survive the economic downturn and position itself for future success by maintaining a leaner operation.

Post-layoffs, Meow Wolf appears to be focusing on its upcoming installations in Denver, Las Vegas, Phoenix, and Washington DC, indicating a strategic shift towards expanding its geographical presence and audience reach. This approach is intended to position the company for future success amidst the uncertainty of the pandemic's economic impact.

Impact on Industry

The layoffs and operational shifts at Meow Wolf due to the COVID-19 pandemic could imply a broader trend of reevaluation and adaptation among similar companies in the arts and entertainment sector, potentially affecting how immersive experiences are delivered and monetized in the future. The layoffs highlight the vulnerability of the arts and entertainment sector, including media companies, to external shocks like the pandemic. This situation could lead to increased awareness and possibly a shift towards more resilient business models within the industry, affecting everything from employment practices to how content and experiences are produced and consumed.

Conclusion

Meow Wolf's layoffs stemmed from the economic impact of COVID-19, leading to a leaner operation and a focus on expanding its geographical presence. The company's future success and industry standing may depend on adapting to new business models and monetization strategies. These developments could signal a broader trend in the arts and entertainment sector, with companies reevaluating their resilience to external shocks and potentially shifting towards more sustainable practices.